Ivanka is the CEO and co-founder of The Art of Service, an educator, a published author, owner of an online business – horses-store.com specialising in equestrian products. In 2015 she was named as one of the top 50 most influential women entrepreneurs in Australia as part of the Inspiring Rare Birds project.
Starting her career as a vocational education teacher, Ivanka followed her entrepreneurial spirit and pursued her passion for technology, and began a career in IT. After working for both public and private companies in several countries across the world, Ivanka created The Art of Service, the world’s first IT service framework company.
The Art of Service is now one of the most trusted sources globally for the career-driven IT professional, having served over 800 corporate clients and 500,000 individual clients and students in 87% of the world’s countries.
In this interview Ivanka shares the negative effect on her company’s cashflow during the Global Financial Crises and tips to avoid these issues now by having a minimum of three month operating cash in a bank account.
“Big Magic” by Elizabeth Gilbert
Readers of all ages and walks of life have drawn inspiration and empowerment from Elizabeth Gilbert’s books for years. Now this beloved author digs deep into her own generative process to share her wisdom and unique perspective about creativity. With profound empathy and radiant generosity, she offers potent insights into the mysterious nature of inspiration. She asks us to embrace our curiosity and let go of needless suffering. She shows us how to tackle what we most love, and how to face down what we most fear. She discusses the attitudes, approaches, and habits we need in order to live our most creative lives. Balancing between soulful spirituality and cheerful pragmatism, Gilbert encourages us to uncover the “strange jewels” that are hidden within each of us. Whether we are looking to write a book, make art, find new ways to address challenges in our work embark on a dream long deferred, or simply infuse our everyday lives with more mindfulness and passion, Big Magic cracks open a world of wonder and joy.
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“I made a pact with myself that I’ll always have a minimum of three month operating cash in a bank account. I want to have that buffer that even if we don’t sell anything for three months, we have enough cash reserve to deal without. That actually has saved us through the GFC period because being an online business 99% of our clients are oversees and we sell in USD.”
- Ivanka Menken